Description
Featuring a full set of updated and integrated digital resources, as well as three new chapters on visual methods, qualitative data analysis with NVivo, and digital research, this fourth edition remains on the forefront of practical, applied research. Guiding students through every step of the research process from start to finish in a logical way, the book takes a pragmatic, real-world approach to research methods that gives students the tools and confidence to carry out their own research and see its value outside of university. Weaving quantitative, qualitative, and mixed methods together, it encourages students to consider flexible options and choose the most appropriate methods for their projects. Other key updates include: - Coverage of all types of assessment techniques - More links to existing datasets - Multiple choice questions on the companion website - Interactive flashcards - Downloadable checklists Brimming with checklists, interdisciplinary examples, and tips about navigating the realities of planning a project, collecting and analysing data, and sharing research findings, this book is still the companion for any research student.